The recession is taking its toll not only on businesses and unemployed Americans—it’s also affecting the employees still reporting to work, day in and day out. In fact, the stresses have grown so great that workers are starting crack under the pressure.
Employees are reporting thoughts of suicide, violence against co-workers and mental breakdowns at the highest rates seen in three years, according to Harris, Rothenberg International (HRI), a provider of employee assistance program (EAP) services.
As companies try to do more with fewer workers, employees are stretching themselves thin to…

I’m not arguing against a clear definition of where a company is going and what sets it apart. My beef is with the way the particular corporation’s guiding principle is expressed; it is generally verbose, convoluted and incapable of resonating with employees or inspiring them. I’m not the first person to say this. Yet, companies large and small from start-ups to blue chippers continue to err in crafting compelling, single-minded mantras.